Growth Marketing Manager

You’re good at paid social. You know how to spot what’s working, kill what isn’t, and keep iterating until performance clicks.

Now you want more than “just running ads.” You want ownership, variety, and the chance to build something properly — with budget behind you and real impact.

This role is for you if you’re ready to step up from being “the paid social person” into becoming a well-rounded growth marketer.

What’s in it for you
Real ownership from day one. You’ll take the lead on paid social — not as one tiny cog in a big team, but as a key driver of growth.
A meaningful budget. Typical spend is around £100k/month, rising to £200–300k/month in peak periods — plenty of room to learn, test, and scale.
A business in a proper growth phase. DTC revenue has gone from ~£200k/year to ~£1.5m/year in the last year, with plans to double again.
Work directly with a Head of Growth. You’ll be close to decisions, close to performance, and close to the commercial reality — not buried under layers of process.
You’ll broaden your skill set fast. Paid social is the core, but you’ll also get exposure to website conversion, retention, subscription growth, and marketplace performance.
A premium brand people actually care about. The product is rooted in a celebrated restaurant heritage, and customers tend to come back once they try it — which makes growth easier (and more fun).

What you’ll be doing
This is a hands-on role. You’ll be executing, improving, and scaling — not writing decks all day.
Paid Social (the big one):
Own the paid social channel end-to-end
Improve performance through creative testing and iteration
Join up the journey from ad → site → repeat purchase, not just “ROAS on the day”
Website + Conversion:
Work on practical improvements that lift conversion and AOV
Partner with a web dev agency when needed, but be confident owning what’s required day-to-day
Retention + Subscription:
Help improve the subscription offer (currently ~20% of customers)
Work closely with the marketing team (email is already running; there’s room to make it more performance-led)
Reporting & Insight:
Track what matters (CAC, ROAS, conversion, repeat behaviour)
Share what’s working and what’s not — clearly and confidently
What we’re looking for
2–4 years’ experience in growth/performance / ecommerce marketing
Strong hands-on experience with paid social
You understand the full funnel, not just ads in isolation
You’re a doer: scrappy, proactive, comfortable getting stuck in
You don’t need babysitting — you can take a channel, make a plan, and execute it

Background:
In-house DTC/ecommerce experience is ideal, but not essential. If you’re from an agency and you’ve worked deeply with DTC brands (and you’re genuinely hands-on), you’ll be considered.

Working setup & salary
Soho (London)
In office Mon–Thu, WFH Friday
£35–40k, with some flexibility up to ~£45k for a standout profile
Hiring process
Video interview
Short task
Final stage in the office

If you want a role where you can own paid social, learn the rest of the growth stack, and actually see your work move the needle — this one’s worth a look.